Overview
Are you someone who craves discovering the world’s best-kept secrets - those charming small towns most travelers overlook? Do you chase the thrill of hidden gems, rich with local flavors, handmade crafts, and stories waiting to be told?
Away Magazine is your passport to the roads less traveled.
We shine a spotlight on the world’s most captivating, off-the-radar towns—places bursting with soul, culture, and untold beauty. From vibrant festivals you’ve never heard of to time-honored traditions and authentic experiences, we invite curious travelers to explore beyond the obvious. It’s all about getting swept away by the magic of the unexpected and diving into travel at its most authentic.
Role
Researcher | Visual Designer
Duration
2 Weeks (2019)
Team
Solo Project
"We travel, some of us forever, to seek other states, other lives, other souls."
Anais Nin
Why a travel magazine?
Travel magazines serve as invaluable resources for individuals seeking inspiration and guidance for their upcoming vacations. These publications offer a multifaceted approach to travel planning, presenting readers with vivid imagery of breathtaking destinations alongside practical advice and insider knowledge.
My thought process
Through this project, I wanted to preserve the essence of travel magazines and showcase all that the world has to offer. Beautiful photographs, travelers' memories and mouth-watering delicacies of cultures is what I aimed to bring through the pages of my magazine.
The gratification derived from reading a print magazine is incomparable to that of digital publications. Through Away, my objective is to provide readers with a unique perspective on the world.
48%
of leisure travelers
RESEARCH POTENTIAL DESTINATIONS
68%
of travelers
PRIDE THEMSELVES OF FINDING LESSER-KNOWN DESTINATIONS BEFORE THEY BECOME POPULAR
89%
of travelers
WANT TO TRAVEL TO DESTINATION THEY HAVE NEVER BEEN TO BEFORE
The Hedonic perspective
The perspective that suggests information search can be a pleasurable leisure experience in itself.
The Aesthetic perspective
The perspective views information as a stimulus for visual thinking, imagery, and envisioning of a place that is real and obtainable.
Our offerings
Each offering is thoughtfully crafted to give readers a rich, immersive travel experience - inviting them to look beyond mainstream destinations and uncover the hidden gems, cultures, and stories that make travel truly transformative.
Articles and blogs
Engaging narratives and insightful blogs that delve into the heart of lesser-known destinations.
Why travel here?
Compelling reasons to explore off-the-beaten-path locales, highlighting their unique charm and appeal.
Must-see locations
Curated lists of hidden gems
and must-visit spots that capture the essence of each destination.
Aesthetic Visuals
Stunning photography and visuals by other travelers that bring the beauty of undiscovered towns to life.
Best time to visit
Seasonal guides including seasonal tip and tricks to help travelers plan their visits for optimal experiences.
Attractions
Detailed overviews of local attractions, from cultural landmarks, popular historical spots to natural wonders.
Diverse cultures
In-depth explorations of the rich cultural tapestries that define each featured location and local communities.
Local food
Culinary journeys into regional cuisines, spotlighting traditional dishes and local delicacies.
©2025 by Tanvi Lakdawala. All rights reserved.